Recommended Books for Artists: Marketing Techniques
We've compiled a list of our favorite books for Art Marketing Techniques.
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Making It in the Art World: New Approaches to Galleries, Shows, and Raising Money
An invaluable resource for artists at every stage, offering readers a plethora of strategies and helpful tips to plan and execute a successful artistic career. Topics include how to evaluate your own work, how to submit art, how to present work to the public, how to avoid distractions in the studio, and much more.
Photographing Arts, Crafts & Collectibles: Take Great Digital Photos for Portfolios, Documentation, or Selling on the Web
Steve Meltzer teaches you how to use digital photography to produce high quality images of your work - a must for artists' websites and for submitting images to juried shows. Learn how to photograph jewelry, pottery, glass, installed art, stamps, coins, dolls, collectibles, and more.
How to Survive and Prosper As an Artist: Selling Yourself Without Selling Your Soul
Caroll Michels offers insider's information on getting into a gallery, being your own PR agent, and negotiating prices, as well as innovative marketing, exhibition, and sales opportunities for various artistic disciplines. This latest edition includes tips for marketing your art on the Internet.
I'd Rather Be in the Studio: The Artist's No-Excuse Guide to Self-Promotion
Step-by-step instructions show artists how to write a better artist statement, attract blog readers, write a more compelling newsletter, learn Internet marketing techniques, and use social media more effectively.
The Artist's Guide: How to Make a Living Doing What You Love
Providing real-life examples, illustrations, and step-by-step exercises, Battenfield offers readily applicable advice on all aspects of the job. Along with tips on planning and assessment, she presents strategies for self-management, including marketing, online promotion, building professional relationships, grant writing, and portfolio development.
Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars
Completely updated and revised, this book uses the expertise of today's top media gurus to show you how to get the word out about your product or business and reach even more buyers - without the cost of a traditional big budget campaign!
Legal Guide for the Visual Artist
Topics covered in this comprehensive guide include: copyright, laws protecting artists in artist-gallery relationships, licensing, sales, special risks and protections for art and artists, book publishing, leases, taxation, estate planning, grants, basic strategies for negotiation, and more.
See also:
Advice for Marketing Your Art
More Art Books